Hrvatsko društvo ekonomista

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March 2014. ::: Vol.65 No. 01

Radojko Lukić

IMPACT OF RETURN MERCHANDISE ON THE PERFORMANCE OF RETAIL TRADE Stručni rad The research methodology of a given problem is primarily based on a comparative analysis of secondary data for the United States and Canada. Research results on the example of the United States indicate that the return of goods significantly affects the profits of global retailers. In the future, this problem will be more significant and retail management must pay special attention to it. customer satisfaction; return goods policy; authorization; fraud; profits Puni tekst: pdf (403 KB), Hrvatski, Str. 89 - 104

IMPACT OF RETURN MERCHANDISE ON THE PERFORMANCE OF RETAIL TRADE

Stručni rad

The research methodology of a given problem is primarily based on a comparative analysis of secondary data for the United States and Canada. Research results on the example of the United States indicate that the return of goods significantly affects the profits of global retailers. In the future, this problem will be more significant and retail management must pay special attention to it.

customer satisfaction; return goods policy; authorization; fraud; profits

Puni tekst: pdf (403 KB), Hrvatski, Str. 89 - 104